Wessam Labib
Our Founder & Creative Director
After a fulfilling 25-year career in banking, Wessam Labib decided to pursue her true passion—fashion. She has enrolled in a prestigious fashion design school to refine her skills and immerse herself in the world of creativity and couture.
Video Message from LABIB
Vision
To be a top fashion brand in Egypt, recognized and respected globally, with a proud "Made in Egypt" label.
Motto
“No dream is too big to achieve, just find your starting point, no matter how small this step is"